The data application layer for SaaS teams spans portals, interfaces and AI

Your warehouse works. Your pipelines run. But your client is still waiting on an export. Your ops lead is still stuck in Slack. Your AI demo is still something nobody trusts with real data.

Orbit by Datum Labs builds the layer that fixes all three, on the stack you already have.

Existing Data Stack
Input
Warehouses & databases
APIs & event streams
Analytics pipelines
Business systems
Data Apps · Datum Labs
Production software
on your data layer
Application layer active

01
Existing data stack
Warehouses, APIs, pipelines -> untouched
02
Application layer
Portals, analytics, AI workflows on top
03
Access & permissions
Auth, roles, multi-tenant control
04
Users, workflows, actions
Teams and customers on real data

Portals Analytics AI Workflows Auth
Access & Permissions
Control
Auth & role-based access
Multi-tenant isolation
Audit logs
Users, Workflows, Actions
Use
Self-serve insights
Ops & approval flows
AI in production
31%
Retention increase from embedded analytics
27%
Avg churn reduction vs export-based reporting
$50.6B
Embedded analytics market in 2025, growing to $162B by 2035
12%
SaaS companies that monetize analytics as a product feature
A human interacting with a dashboard on a laptop screen

What is the data application layer?

The data application layer is the production software that sits between your data infrastructure and the people who need to act on it. It includes authentication, role-based access, workflow logic, and interactive interfaces that let teams and customers use business data directly. Data Front by Datum Labs builds this layer on top of the stack you already have.

See what we build on top of your stack

[ The problems ]

Is your data ready but your users still waiting ?

These are the specific gaps that appear once a data stack matures and the business starts demanding more than reports.

One

The Friday export problem

Your data team spends hours pulling from the warehouse, formatting in spreadsheets and emailing clients who reply with follow-up questions by Monday. The data is accurate. The process is not a product.

Two

The "can we see our data?" request

A client asked for real-time access to their account data three months ago. It is in the backlog. It has not moved. Every week of delay is a compounding retention risk.

Three

Ops team running on spreadsheets

Your RevOps team manages approvals, data reviews and operational records across Google Sheets and Slack. No audit trail. No real-time visibility. Errors go undetected until they cost you.

Four

The AI demo that never shipped

You built a prototype that works in isolation. No production data connection. No permissions layer. No audit log. It has been a demo for six months and the team has stopped believing it will ship.

[ What we build ]

The application layer has three forms.

Customer Data Portals

Customer Data Portals

Secure, branded portals where customers can access their own data without waiting for manual reports. We build multi-tenant, role-based portals with account-level filtering, embedded analytics, exports, and customer-facing reporting.

Data Layer Apps

Data Layer Apps

Controlled internal tools that replace spreadsheet-driven workflows and manual approvals. We build validation screens, approval flows, work queues, operational dashboards, audit trails, and role-based admin interfaces.

Production AI Workflow

Production AI Workflow

AI-powered applications connected to your real data stack, permissions, and approval flows. We build human-in-the-loop AI workflows, review screens, logging, audit trails, and interfaces your team can safely use in production.

[ Who this is for ]

Three buyers.One outcome.

If you recognise your situation below, Data Front was built for you.

01
Head of Product or CTO
Read more

You have a working data stack and clients who keep asking for data access inside your product. Your engineering team is too stretched to build a portal. You have looked at Retool or Luzmo but do not want to own the build and ongoing maintenance.

02
Head of Data or Analytics Lead
Read more

You built the warehouse. Your dbt models are clean and production-ready. Now the business is asking you to make that data accessible to customers or ops teams. Building a portal is not your job, but nobody else can do it.

03
Ops Lead or RevOps Lead
Read more

You manage critical workflows through Google Sheets and Slack because there is no proper interface. No audit trail. Approvals take days. You know it is broken but cannot get engineering time to fix it.

If this sounds familiar, your application layer is missing.

One

Find the workflow gap

We identify where data is already available, but still trapped behind exports, spreadsheets, dashboards, manual approvals, or AI demos.

Two

Shape the app experience

We define who will use it, what they need to see, what they can do, and which permissions, actions, and workflows are required.

Three

Build on your data stack

We connect the app to your warehouse, APIs, models, databases, and business systems, then build the portal, interface, embedded analytics, or AI workflow on top.

Four

Ship with production controls

We launch with authentication, role-based access, monitoring, logging, integrations, and documentation so the app is ready for real customers or internal teams.

[ How Data Front works ]

From existing data to usable software

Data Front starts where dashboards, exports, and AI demos stop. We take one data-heavy workflow and turn it into a production application your users can open, trust, and use.

[ Why Data Front ]

Why SaaS teams choose Data Front  over building internally?

Category Building Internally Data Front
Time to production 4 to 9 months depending on backlog and team capacity 6 to 12 weeks for a production-ready first release
Engineering cost Full sprint cycles pulled from your core product roadmap Fixed-scope engagement that does not touch your product backlog
Data layer expertise Application engineers treat the warehouse as a black box We understand your warehouse, dbt models, and pipelines before writing a line of application code

[ Why Data Front ]

Built on the stack you  already have

Data Front does not ask you to replace your infrastructure. We add the production application layer on top of what you already use.

Data warehouses

Snowflake logo

Snowflake

BigQuery Logo

BigQuery

Redshift logo

Redshift

Postgres logo

Postgres

Application layer

React logo

React

Next.js logo

Next.js

Node.js logo

Node.js

Python logo

Python

Hono logo

Hono

Django logo

Django

Auth and access

Auth0 logo

Auth0

Supabase logo

Supabase Auth

Google logo

Google OIDC

Microsoft logo

Custom RBAC

Row-level security icon

Row-level security

Transformation

dbt logo

dbt Core

dbt logo

dbt Cloud

AI and agentic

LangChain logo

LangChain

LangGraph logo

LangGraph

OpenAI logo

OpenAI

Anthropic logo

Anthropic APIs

Infrastructure

AWS logo

AWS

GCP logo

GCP

Azure logo

Azure

Docker logo

Docker

GitHub logo

GitHub Actions

[ Case Studies ]

What happens when the application layer gets built?

Case Study logos
Creator economy · Streaming

YourStage.live

Revenue, invoices, and payouts across separate systems with no creator visibility. Replaced with a portal that ingests streaming data, calculates earnings automatically, and executes payouts end to end.
From manual reconciliation to automated revenue operations.
Read case study →
Case Study logos
SaaS · Contract operations

Techsource

Scattered contracts, missed renewals, and no spend visibility. Replaced with a multi-tenant portal giving every team role-scoped access to their contracts, vendors, and spend in one place.
From scattered records to one operational command centre.
Read case study →
Case Study logos
Real estate · Asset management

Ember Capital

Investors waited on manual reports. Analysts hand-routed incoming files by deal and system. We built a portal for portfolio views, backed by an AI pipeline that classifies every report automatically.
From manual reporting to a portal with a self-classifying pipeline behind it.
Read case study →

Frequently asked questions

What is the data application layer?

The data application layer is the software between your data stack and the people who need to use the data. It includes user login, role-based access, workflows, and interactive screens. Data Front builds this layer on top of existing warehouses, dbt models, APIs, and business data

What is the difference between a client portal and a dashboard?

A dashboard shows data. A client portal lets customers log in, view their own data, filter reports, export information, and take action. Dashboards are mainly for reporting. Client portals are production data applications built for customers.

How long does it take to build a client portal on an existing data stack?

A production-ready client portal usually takes 6 to 12 weeks, depending on scope, data readiness, integrations, and access requirements. Data Front builds on top of your existing Snowflake, BigQuery, Postgres, dbt, APIs, or data warehouse setup.

How is Data Front different from embedded analytics tools?

Embedded analytics tools give you components to build with. Data Front delivers the finished data application. We handle the application layer, data connections, authentication, permissions, workflows, integrations, and production launch.

When does a SaaS company need a client portal development service?

A SaaS company needs a client portal when customers need self-serve access to data, reports, dashboards, exports, or account-specific insights. It is also useful when the team is spending too much time on manual reporting, spreadsheets, or recurring client data requests.

Software Engineer image

Humayun

Software Engineer

Schedule a call with our Software Expert, not a sales guy!

Solutions designed with your goals in mind
hello@datumlabs.io
Solutions designed with your goals in mind
Office # 1 - 30 North Gould Street  Sheridan, WY 82801  United States
Office # 2 - Block R1 Phase 1, Johar Town Lahore 54600 Pakistan
Solutions designed with your goals in mind
+1 646 960 9044

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